▲ Press Conference during visit Korea year held by VKC

VKC, Visit Korea Committee, launched a campaign to promote Korea to foreigners.

The campaign is for celebrating the 2018 PyeongChang Winter Olympic Games and Paralympics.

The campaign is a three-week event, from November 1st to November 22nd.

In the advertising poster, it is written that, "How would you like to become an ambassador for Korea?"

To take part in the event, one should create a content that can describe Korea well and submit it to VKC's homepage (vkc. or.kr).

The format of the entries is not limited to any specific type of content, the authorities mentioned.

The organization will announce four winners on December 4th.

The winners would be provided a round-trip ticket to Korea and budget for travel.

Winners would visit Korea around January 2018 to travel to Korea for five days.

They can enjoy "Korea Grand Sale", an annual shopping and tourism festival, which is going to be held in January 2018.

They can also experience a variety of Korean traditional culture and look around Gangwon-do, the place where the Olympic Games will be held.

They would get back to their mainland to promote the 2018 PyeongChang Winter Olympic Games using their social media, which is going to be held in February 2018.

The organization would provide 20$ Amazon gift card for another 18 winners.

"We have planned this event in hopes that it will boost the 2018 PyeongChang Winter Olympic Games and Korea's outstanding tourism resources," said Lee Kyung Hee, the leader of promotion department in VKC.

VKC continuously tries to promote Korean tourism that installed "Korean Tourism Promotion Institute" in Japan Haneda airport to celebrate the 2018 PyeongChang Winter Olympic Games D-100.

VKC is expected to make a lot of effort to promote Korea now and forever.

▲ ˝Korean Tourism Promotion Institute˝ in Japan Haneda airport

▲ KSmile campaign(Korea Smile Campaign) to celebrate PeongChang Winter Olympic Games 2018

November 12th, 2017

Seo Young Kim